Features
Clean and Simple API
The PostageApp API is very simple; it uses many of the same standards as other APIs you may be familiar with, as all requests are simple POST requests that return JSON responses. All authentication is via an API key, which is provided for you with each project.
Message Variables
Every message template you define can be customized for the recipient using variables. This makes it very easy to send everyone personalized messages.
Message Templates
Templates are a way to separate the presentation of your messages from the data used to personalize them. These can be altered at any time and you won't have to re-deploy your application to change their appearance.
Open Tracking
If you wish to see if emails are being opened by their recipients it's enough to put {{ open_tracking }} token anywhere in the message. It could be sent with the API call or be a part of message template.